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نوره محمد حمد السبيعي

Lecturer

عضو هيئة تدريس

كلية إدارة الأعمال
الدور الثاني - S016
course

Distribution Management - MKT 402

This course discusses the theories, principles, systems, and practices that are related to the movement of goods and services from producing companies to final users. It explains the processes of designing and managing distribution channels in industrial, consumer, and service markets. The course examines the economic and behavioral problems emanating between producers and middlemen. It also studies the methods and techniques of the physical distribution of goods.