Luna Salamah K. AlYafi

Personal Information

• Name: Luna S. K. AlYafi AlZuhri
• Country: Saudi Arabia
• Phone: 0564477955
• Nationality: Saudi
• E-mail: lalyafi@ksu.edu.sa

Language

• Arabic, native language
• English

Qualifications

• Ph.D.c  (Ph.D. candidate), King Saud University, KSA, present
• M.B.A., King Saud University, KSA, 2007
• Internet Web Design Diploma, AlKhaleej Training of Education Co. New Horizon Computer Learning Centers, KSA, 2004
• Graduate Diploma, Damascus University, SYR, 1989
• B.B.A., Damascus University, SYR, 1988

Certifications

• Certificate in English Studies, Language Studies International (LSI), London, UK, (13/07 – 07/08) 2009
• Direct English Certification, New Horizons, Riyadh, KSA, 2001

Honors & Awards

• 2015: Best Faculty Award for Teaching Effectiveness / Student Engagement
• 2007: Second Honor, MBA, KSU, KSA
• 1988: First Honor, BA., College of Economic, Damascus University, SYR

Business Experience

Academic Experience

• Lecturer – Department of Marketing, CBA, KSU, July 2008 – present
• Deputy Head - Marketing Department, Female Section, CBA, KSU, March 2009 – 2010 (two years)
• Responsible for BA. Department (old Curriculum), Female Section, CBA, KSU, March 2009 (One year)
• Lecturer (Part time) – Department of BA., CBA, KSU, 2007 – 2008 
• T. A. – Department of BA, Damascus University, SYR, 1992-1994

Other Work Experience  

• Administrator, Al-Turath Institution, Riyadh, KSA, 2004
• Accountant, Nabeel AlJabee Engineering Office, Damascus, Syria, 1992-1994     
• Administrator, Damascus University, College of Civil Engineering, Damascus, Syria, 1988- 1992

Membership and Participations

College Committees

• 2015 – present: Community Service Committee, member, CBA, KSU
• 2015 – present: Documentation and Annual Report Committee, member, Marketing Department, CBA, KSU
• 2014 – present: Quality and Development Committee, member, Marketing Department, CBA, KSU
• 2013 -  present: Committee of Support Unit for Demonstrators, Lecturers and Scholars, chairperson, Marketing Department, CBA, KSU
• 2013 - present: Academic Advice Committee, member, Marketing Department, CBA, KSU
• 2013 - present: Teaching Assistants and Lecturers Interview Committee, member, Marketing Department, CBA, KSU
• 2009 - present: Registration Committee, member, Marketing Department, CBA, KSU
• 2014 - present: Graduate Studies Committee, chairperson, Marketing Department, CBA, KSU
• 2015 – present: College Activities Committee, member, Marketing Department, CBA, KSU
• 2009 - 2013: Unit of Academic Accreditation, member, Marketing Department, CBA, KSU
• 2014: Timetable Committee, member, Marketing Department, CBA, KSU
• 2010: Strategic plan Committee, member, Marketing Department, CBA, KSU
• 2009-2013: Exams Committee, member, Marketing Department, CBA, KSU
• 2008-2013: College Website Committee, member, Marketing Department, CBA, KSU

Other Memberships

• Riyadh Chamber of Commerce

Conferences, Seminars, Training Courses and Workshops  

Professional Development, Assurance of Learning

• Webinar – “Active Learning Strategies”, Deanship of skills development, KSU, KSA, 2016
• Webinar – “Change Management”, Deanship of skills development, KSU, KSA, 2015
• Workshop – “Students’ Learning Support”, Deanship of skills development, KSU, KSA, 2015
• Workshop – “Using Google Tools in Teaching”, Deanship of skills development, KSU, KSA, 2015
• Workshops - Quality and Development workshops (7 workshops), Vice Deanship of Quality and Development at the CBA, KSU, KSA, during Semester II of 2014 – 2015
  • Workshop for Direction to do Research & Publications
  • Student Engagement: Follow-Up
  • Writing Effective Course Report
  • Still Assurance of Learning (AOL)
  • Teaching Effectiveness
  • Workshop to Explore New Effective Methods of Assessment
  • Workshop for Building Rubrics
• Conference - “Saudi Marketing Conference”, Saudi Industrial Property Authority, KSA, 2014
• Workshops - Quality and Development workshops (7 workshops), Vice Deanship of Quality and Development at the CBA, KSU, KSA, during 2014
  • The CBA Mission Awareness
  • Scope of AACSB Accreditation / AQ & PQ Faculty Classification
  • Intellectual Contribution Profile of Faculty Members
  • Advanced Assurance of Learning – Closing the Loop
  • AACSB - 2003 standards and Faculty Members’ Role in Accreditation
  • Analysis of the Course Report
  • AACSB Seminar on Teaching Effectiveness / Student Engagement
• Webinar – “Developing Grading Rubrics”, Deanship of skills development, KSU, KSA, 2014
• Webinar – “Effective Course Design”, Deanship of skills development, KSU, KSA, 2014
• Webinar – “Improving Student Learning and Motivation”, Deanship of skills development, KSU, KSA, 2014
• Workshop – “Skills of Using Endnote in Scientific Documentation”, Research Center for the Humanities, KSU, KSA, 2014
• Training Course – “Using and Writing Cases in Business Administration”, Deanship of skills development, KSU, KSA, 2014
• Conference – Participant, “First Conference for Business Schools of Gulf Cooperation Council (GCC) Universities”, CBA, KSU, KSA, 2014
• Training Course – “Talking and Rhetoric Skills”, Deanship of skills development, KSU, KSA, 2014
• Training Course – “Recent trends in education technology”, Deanship of skills development, KSU, KSA, 2013
• Seminar - Marketing 3. Values Driven Marketing, By Professor Philip Kotler, Profitability, Return Ability, Sustain Ability, KSA, 2010
• Training Course – "College Effective Teaching", Deanship of skills development, KSU, KSA, 2008/2009
• Training Course – "Course Construction", Deanship of skills development, KSU, KSA, 2008/2009
• Training Course – "Micro – Teaching", Deanship of skills development, KSU, KSA, 2008/2009
• Training Course – "Student Learning Assessment", Deanship of skills development, KSU, KSA, 2008/2009
• Training Course – "Use of Information & Communication Technology in Academic Teaching", Deanship of skills development, KSU, KSA, 2008
• Training Course – "Motivating Students to Learn", Deanship of skills development, KSU, KSA, 2008
• Training Course – "Classroom Assessment Techniques", Deanship of skills development, KSU, KSA, 2008
• Training Course – "Self Development", Deanship of skills development, KSU, KSA, 2008

Professional Seminars / Workshops

• Workshop, Trainer – "Art of Marketing and the Excellence in Customer Service", Riyadh Chamber of Commerce, KSA, 2015
• Training Program – “Training of Trainers (TOT)”, Deanship of skills development, KSU, KSA, 2015
•  Workshop – “How to choose my Specialization”, Mutmaenna Center, KSA, 2014
• Workshop – “Work stress Management”, Deanship of skills development, KSU, KSA, 2014
• Workshop – “Leadership Excellence in Higher Education”, Deanship of skills development, KSU, KSA, 2013
• Workshop - Strategic plan for the Deanship of Graduate Studies – "The current situation and future vision", Deanship of Graduate Studies, KSU, KSA, 2010
• Workshop – “The Requirements of the National Commission for Academic Accreditation & Assessment (NCAAA)”, 2010, CBA, KSU, KSA, 2010
• Workshop  - Participant – "Updating Strategic Plan for Collage of Business Administration", CBA, KSU, KSA, 2009
• Conference – “First International Conference of Entrepreneurship”, KSU, 2009
• Training Course – "Meeting Management Skills", Deanship of skills development, KSU, KSA, 2009
• Workshop – "The Quality of Social Service", CBA, KSU, KSA, 2009
• Workshop – "e-Management (MADAR)", Deanship of e-Transactions & Communication, KSU, KSA, 2008/2009
• Workshop – “The first workshop of SWOT analysis of strategic plan for faculty members of King Saud University”, KSU, 2009
• Certificate – “Way to Change”, Al-Tawasul Charity Women Est., Riyadh, KSA, 2003
• Certificate - Successful Project Management, "Business Plans", Al-Nahda Philanthropic Society for Woman, Riyadh, KSA
• Certificate - Successful Project Management, "How to Get Started", Al-Nahda Philanthropic Society for Woman, Riyadh, KSA

Areas of Interest

• Reading
• Travelling

Publications

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