CHS 438
CHS 438
Syllabus
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Course Name |
Mass Media and its aids in Health Education, CHS 438 |
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Credit point value |
4 (3 lectures – 1 practical) |
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When offered (Year/ semester) |
Semester 2/ 2011 |
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Delivery mode |
On campus scheduled lectures |
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Faculty |
Dr. Zainab Ibrahim AL.khudairi Mrs. Gada alissa (practical teaching assistant)
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Contact |
Dr. Zainab AL. Khudairi Phone no : 4355010- Ext: 778 Mobile no:0597881553 Email: zlakhudairi@ksu.edu.sa Mrs.Ghada AL.issa Phone no : 4355010- Ext: 131 Mobile no:o555258597 Email: galisa@ksu.edu.sa
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Course Schedule
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1 Topics to be Covered |
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List of Topic(s) |
No of Weeks |
Contact hours |
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Lecture about Introduction and overview of mass media |
1 |
4 |
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Definitions of mass media terms, using mass media in health promotion, tutorial about the lectures' contents, practical guide for designing and preparing mass media materials for administration and presentation. |
2 |
4 |
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Media advocacy and tutorial related to lecture contents, revision of the practical assignments. Searching and Reading assignment about health campaign. Health campaign. |
3-5 |
12 |
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1st midterm exam |
6 |
4 |
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Lecture about Social marketing. Searching and Reading assignment of health about health advertisements. |
7-8 |
8 |
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Health advertisements. Searching and Reading assignment of health about written communication (brochure), how to develop easy to read brochure. |
9-10 |
8 |
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2nd midterm |
11 |
4 |
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Lectures about Searching and Reading assignment of health about health literacy. Health literacy and supporting patient literacy using technology. Media literacy. Health communication media choice, modelusing educational media |
12-14 |
12 |
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2 Course components (total contact hours per semester): |
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Lecture: 36
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Tutorial: 6 |
Laboratory |
Practical/Field work/Internship: 36 |
Other: 6 |
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3. Additional private study/learning hours expected for students per week. (This should be an average :for the semester not a specific requirement in each week) 1 hour |
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practical |
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Activités |
No of Weeks |
Contact hours |
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Introduction and explanation of all activities required during the semester. |
1 |
2 |
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Lecture about how to write effective educational articles..Determine the subject manner of each student
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2 |
2 |
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Articles revision .And submit all of them next week . |
3 |
2 |
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Visits to king faisal specialist hospital . |
4-5 |
6 |
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Preparation for educational campaign. |
6-8 |
6 |
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Educational campaign |
9 |
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Assessment |
1 Short Paper or presentation : 5% Practical : 15% 2 Mid Term: 40 % 1 Final Exam: 40% |
