المواد الدراسية
Course Description:
Cooperative Education is a planned learning experience, for which credits are earned, that integrates classroom theory and learning experiences at a workplace. The experience enables students to apply and refine the knowledge and...
This course is the introductory marketing research course for business majors and other interested students attending at King Saud University. The course will enable students to learn fundamental concepts in Marketing Research (MR). Data sourcing...
The most important objective of this course is to make students understand the concept of Marketing Research. Besides, at the end of the course, students will develop skills based on comprehension of marketing research from both a decision-making (...
This course is the introductory marketing course for business majors and other interested students attending at King Saud University. Marketing is a dynamic, competitive and creative activity that is part of our everyday lives. Studies have...
This course is the introductory marketing course for business majors and other interested students attending at King Saud University. Marketing is a dynamic, competitive and creative activity that is part of our everyday lives. Studies have...
This course will enable students to learn fundamental concepts in Marketing Research (MR). Data sourcing and collection being the major task of MR, students can get to know types of data sources, data collection methods and instruments. The heart of...
This course is designed to help students learn about and apply the basic concepts and practices of modern marketing as they are used in a wide variety of settings: product and service firms, consumer and business markets, profit and nonprofit...