MKT 410 – Strategic Marketing
This course mainly provides process, concepts and tools needed to analyzing, planning, and implementing marketing strategies.
Attachment:
| Attachment | Size |
|---|---|
 ferrell_mktstrat6e_ppt_ch01.pptx | 3.06 MB |
| ferrell_mktstrat6e_ppt_ch02.pptx | 3.89 MB |
| ferrell_mktstrat6e_ppt_ch03.pptx | 2.73 MB |
| ferrell_mktstrat6e_ppt_ch04.pptx | 3.6 MB |
| ferrell_mktstrat6e_ppt_ch05.pptx | 2.37 MB |
| ferrell_mktstrat6e_ppt_ch07.pptx | 4.95 MB |
| ferrell_mktstrat6e_ppt_ch08.pptx | 2.54 MB |
| ferrell_mktstrat6e_ppt_ch09.pptx | 2.72 MB |
| ferrell_mktstrat6e_ppt_ch10.pptx | 3.02 MB |
| ferrell_mktstrat6e_ppt_ch11.pptx | 3.4 MB |
Course Materials